Clients | NHS


ROSE identity The North East London Strategic Health Authority commissioned a working identity for ROSE (Refugees and Overseas Health Professionals Into Employment within the NHS). The slightly obscure ROSE acronym was a pre-requisite of the project, so it was felt that the identity needed some form of medical association. Using the green tones available within the NHS palette, a series of blurred bars represents different cultures working together in medicine (and associated fields). The client preferred the use of simple, bold typography, and this completed the identity. Website An essential part of the project was to create templates for the ROSE website. The end product is a clear, useable site which manages the enormous quantity of information available, yet maintains clarity and usability. See the whole ROSE site Promotional postcard Part of the project has been to create a promotional postcard (to a print run of 20,000) which will be widely distributed across the UK to centres where the target audience is sure to see it.		See more: Identity and branding design clients Web design clients Exhibition and event design clients Corporate literature and art direction clients More work for ROSE I have also completed more work expanding the ROSE identity for Praxis, the organisation 'helping people displaced'. Read about here.







Top right: ROSE postcard Centre: ROSE identity bar Bottom: ROSE homepage