Evolution: our first retail brand identity

A retail brand identity project is something we’ve wanted to do for a very long time … and we’re finally able to show the result of months of work devising this new logo for Evolution, the UK-wide home and wellbeing store.

As it happens, having finished the logo, we’ve been flat out on a design for the e-commerce website which launches before Christmas, so completing the logo feels weirdly like ‘old news’ – but it’s going to be an incredible experience watching the logo begin to appear on shopfronts, bags and so on.

The work will be appearing on the blog as it rolls out. Bring it on!

There’s more information about the project here