This manufacturing web design project has fringe benefits

Ever wondered where delicate silk tassels come from? Or curtain tie-backs? Or those rather delicate little finge-y things that hang off keys on an antique piece of furniture? Wonder no more.

In December I travelled to Lisbon and photographed the passementerie workshop of our client Smith & Brighty, who produce custom-made, original-design braids, tie-backs and fringes. It’s an art form dating back many years, particularly to the 18th Century, and at the workshop, which is part of the Fundação Ricardo Espírito Santo, these (and many other) traditions are kept alive.

I’ve included a couple of my photos on this blog post, and there are many more on the project portfolio page, all of which feature on a new manufacturing web design project we’ve just completed.

SMITH & BRIGHTY: A NEW MANUFACTURING WEB DESIGN PROJECT

Which brings us to exactly what we’ve done for Smith & Brighty: namely a responsive, multi-panel scrolling website which explains their core services and demonstrates a few of the products they can create and the techniques behind them.

ICON AND SYMBOL DESIGN

One of the interesting parts of this project (and many others we work on) is that it includes some particularly good icons we’ve developed. I’m a big admirer of these things done well and think they can signpost users to what they want immediately in a way that text and sometimes even photographs fall short of.

For me this project highlights how a comparatively simple website like this can work hard to promote a company, particularly one where the end products are more often than not bespoke to every order. It’s also a nifty example of how a small business can affordably – and of course, attractively – bookmark their corner of the web.

Perhaps this approach could be right for your business? Give us a call.

Read more about this project 

Visit the Smith & Brighty website