The dog days of August are a precious resource. Clients and team members are taking time off. The phone isn’t ringing quite as much. Some might rejoice in the peace and quiet.
But for anyone who considers themselves a forward planner this is one of the best times of the year to chew the end of a pencil and have a bit of a think.
How have things gone?
Did that new year launch work out?
Is the carefully-written, long-term business strategy at the bottom of a drawer still gathering dust?
Should we – big gulp! – be doing a spot of brand planning for 2019?