Sometimes projects go in the most unexpected directions, and it’s invariably these that are the most creatively satisfying.

When we were approached by Abu Dhabi-based investment firm Anamcara about reviewing their brand and website, I never imagined it would end up with us commissioning custom illustration from an artist I had admired for many years who works from a studio in Pamplona!

But with the project completed and having a chance to reflect, in a sense it’s not really surprising that someone who puts their faith (and money) in new business ideas would be keen on applying the same notions of investing in originality when it came to the layout of their website. And so it has proved…