Yamaha Music London

152-160 Wardour Street in London’s Soho is a truly storied place. Built back in 1906, this beautiful building has had music in its bones for decades, as the home of Chappell Music, then Novello’s and since 2007 – Yamaha Music.

Our work for Yamaha has involved creating their digital and social media promotions, a selection of which are detailed below, as well as bespoke campaigns.

The most recent of these was for the all-important holiday retail period. This launched with a promotional booklet aimed at the press to cover new and classic product ranges and then filled every window of the Wardour Street store during November and December.

CHRISTMAS PRESS PACK

For retailers, Christmas always happens… in July.

That’s when careful plans are laid to ensure a seamless marketing launch to press in both traditional and digital media.

We created the design theme that was realised in a striking twelve-page booklet. The finished piece had a glossy wraparound cover that was sealed with a clear plastic sticker then posted.

The rich red and gold design theme then appeared in the store windows a few weeks later.

DIGITAL PROMOTION

We regularly work on bespoke promotions for Yamaha which are focussed on both digital and social media.

These monthly campaigns work in tandem across promotional emails as well as their Facebook and Twitter accounts giving a joined-up approach to a single product range.

Below is a selection of recent work, all custom designed for Yamaha.