Branding and web design for financial services
A new motto: invest, design and grow
Are you after an experienced team to help you with branding and web design for your financial services business? Look no further.
Acting for VC and investment advisors in the UK and Europe, Middle East, US and Australia, we have:
- gained industry recognition for our financial services work by winning at the Creativepool Awards 2025
- designed stunning new websites
- created new logos and branding…
- … and worked to reimagine existing identity schemes
- created fresh, modern sales decks
- and worked extensively with compliance teams
… and remember, when it comes to your branding and website, it’s us doing the hard work. The process will be straightforward for you and your team.
Schedule a call with us to significantly improve your web presence
Our expertise
“Since we started working with you guys, things have really catapulted.
“Assets under management doubled as a result of rebranding – you can see the difference from the minute we finished the project.
“We’re doing more business now than we’ve ever done and thanks to you, we’ve had a really good couple of years.”
Will Butterwick, Venture Capital Fundraiser
Our design approach for NorthWall Capital
Legendary businesses in the City of London such as Goldman Sachs, Bloomberg and Barclays as well as countless Hedge Funds, Investment Management companies and Accountancy and Legal firms tend to brief us to an elegant, minimal design style. We’ve christened this a ‘corporate creative’ approach – and it’s one we’ve made our hallmark.
We believe the best way of managing a sound response to such a brand or web design brief is to propose a creative, modern approach that stands out – so clients remember you for all the right reasons. While the work we do for you will be right for your brand, equally no client likes to be bored.
A new kind of city livery as briefed in by NorthWall Capital: one that deploys this clean approach and is also forward-looking and long-lasting.
Our work for NorthWall Capital
NorthWall Capital – an example of our award-winning best practice financial services branding and website design
“A sincere thank you for all the outstanding work you did on the branding and printed materials for the investor day. Everything looked incredibly smart and professional – truly above and beyond what we were hoping for.
“We’ve had fantastic feedback from so many attendees, and I saw nearly everyone flicking through the brochure, which I’m sure will continue to add value beyond the event itself.
“It was a big lift, and we genuinely appreciate all the thought and effort you put in to help us make the event a success. Your work had a real and visible impact on the overall look and feel of the day, and we are extremely grateful.”
Nina Henderson, Investor Partnerships, NorthWall Capital
A sound design business strategy for Veld Capital
The influence a website can have is worth looking at… and here’s why:
- Firstly, the sheer number of your potential clients who, at a loss to know who to hire to assist them, just resort to a straightforward Google search, is staggering. Without a persuasive web presence, never mind one that has plenty of relevant content about key services and thus ‘search engine-friendly’, these clients can evaporate.
- Secondly, that site needs to be kept fresh, both from a design and content perspective. This is the tough one for a time-poor marketing team. Keeping content updated (via News posts, or a regular cycle created by the turnover of financial reporting) won’t just appeal to the ‘random’ Google searcher. It will persuade an even more vital audience: personal referrals.
If when they arrive at the website and it’s a few months (or, worst case scenario, and not at all unusual: years out of date) they invariably just move on.
Our proposal, applied by our client Veld Capital: work on the design and content on an ongoing basis with the same energy as you apply when looking after existing financial services or legal clients. We assist many of our clients with this process and managing the content so it is eye-catching, pithy and relevant.
Our work for Veld Capital
Our brand identity for Veld, including two European subsidiaries
Branding and web design for financial services firm Veld Capital – featuring extensive information about the firm including their investment approach
Good financial services web design infers trust
We like to subvert preconceptions with great, custom designed identity systems and websites. Take our client Baker Steel Capital Managers, for example. Their site is blue chip in every respect yet remains engaging throughout with its selection of mineral slices, representing their specialism in commodity equities.
When a financial services firm’s website is in tune with all the other design elements in its ‘world’ and feels like a natural continuation from the signage at reception, the advert that led to the enquiry or an exhibition stand.
We consider consistent branding as essential a part of the business process as the handshake at a meeting. With all these elements not merely in tune but in harmony, your website can deliver something incredibly important: trust.
Our work for Baker Steel Capital Managers
Branding and web design for commodity equity specialists Baker Steel
Sub brands for each fund can be invaluable in a financial services branding and website design project
“The Baker Steel team always look forward to collaborating with Richard Chapman Studio.
“Richard and his team have once again demonstrated a deep understanding of our brand and ethos, which they have then translated into a harmonious part of our existing visual identity.
“Working with the studio since the rebrand has been seamless. They assist on all of our externally produced marketing materials and have helped us broaden the rebrand across our presenting materials, conference backdrops and advertising.”
Isobel Digby, Marketing & Investor Relations Specialist, Baker Steel Capital Managers
Build client relationships with fresh, creative design
Many Financial Services firms today are after an online presence that is a little more diverse and interactive than what has gone before.
That’s not to say that we’re talking about a radical re-appraisal of their business online, or that the site is going to be avant-garde in design terms, but, like our client EquityWatch, it harnesses modern technology in a way that services their clients better.
The kind of services that firms like financial analysts or hedge funds could offer include:
- Client login areas allowing for the download of financial records or the reskinning of third party portal apps;
- The inclusion of Investor Relations areas, as your business goes public and has to comply with stock market regulations;
- Pop-up ‘agree / decline’ Terms and Conditions panels on the homepage to comply with FCA regulations or compliance requests;
- Plus, all our websites are designed and built to be mobile-first – and work on tablets, laptops and of course the wide-screen monitors used in all financial services businesses today.
Our work for EquityWatch
EquityWatch – an example of best practice financial services website design
Time for a design update?
We’d love to build a great working relationship with your team and help you realise your business ambitions with strong financial services website design.