Investcorp-Tages

Investcorp-Tages is the combined alternative asset management teams of Investcorp Group and Tages Capital, which were merged in a joint venture in May 2020.

We were first asked to create an evolved brand identity using the pre-existing Investcorp typography and colours, then apply it to a ‘launch’ website which went live in concert with the merger announcement.

In our most recent 2023/2024 phase of work, we revisited the website project, expanding it significantly to cover all the firm’s funds and strategies. As part of this work we completed a refresh of the design throughout to include video and a new brand motif.

This is a great example of a project that evolves gradually, ensuring there’s always a strong online presence, but taking the time to relook at the project and expanding scope into a profoundly useful resource for its clients.