Maisons Marques et Domaines

Premium wine wholesaler Maisons Marques et Domaines is the UK arm of iconic champagne brand Louis Roederer. Running since 1986, we recently completed a range of brand design projects to celebrate their 35th anniversary.

To mark the occasion, we created a typographic motif which complemented MMD’s longstanding branding and appeared across all their digital marketing.

Other projects we’ve completed included custom invitation and longform tasting booklets for their tasting events over the years. Then marketing wine became complicated during the pandemic.

With customers keen for MMD’s premium product, yet in-person events off the table, in 2021 we pivoted to a digital version of their pricelist. We’ve subsequently completed a test print run of the booklet to assess reception for a return to the physical object as networking and tastings return.

 

‘MAISONS MARQUES ET DOMAINES WINE CATALOGUE’
NOMINEE 2021

UK Print Industry Solutions Award 2021 for ‘Best Design’

What we did

35TH ANNIVERSARY CATALOGUE

Devised as a digital-first project during lockdown, we completely rethought how Maisons Marques et Domaines presented their key sales tool.

Freed from the constraints of print budgets, we expanded the usual pagination, letting large, beautiful images of the wineries (and the vibrant personalities that run them) define the document alongside elegant typography.

Having established the ’35’ theme, we rolled this out to the catalogue cover – then when it came to print the booklet applied an eyecatching spot-UV varnish on the cover.

We’re proud to say the project was nominated for ‘Best Design’ at the print industry’s Solutions Awards 2021.

TASTING PORTFOLIO

Each year, Maisons Marques et Domaines hold a January tasting event at a central London venue for their key UK client base.

Over the last weeks of 2018 and 2019, we completed an invitation and booklet design project so everything was ready to hit the presses for the event.

With in-person events set to return, we’re looking forward to a special project to rethink how these documents work and mark the occasion.

Contact us

If you require design work to this kind of exacting, high spec we would be really interested in working with you.

+44 20 7351 4083
info@richardpchapman.com