The Alpine Generation

This project has been a long time coming – but we’re so proud of the end result. We originally worked on a customer-facing brand identity for The Alpine Generation in 2017, working on a totally fresh look for the business. The finished design featured a pine cone icon, drawn by Norwegian illustrator Magnus Riise.

Cut to 2020, and The Alpine Generation decided to relook at every aspect of their business online. Their core content – images, copy (and the services they offer!) is all outstanding, our brief was to give the overall website design presentation a reboot.

Working once more with Magnus, we commissioned a set of illustration which included drawings from tiny icons covering services such as lift passes, bedroom numbers and proximity to the slopes – to lush, stylish drawings featuring snowy hillsides, skis planted vertically and a nod to the branding with a friendly pinecone branch.

At its heart, The Alpine Generation is a family business, offering their clients a warm, personal service. Our work on this beautiful, user-friendly website endeavours to take that highly-attractive offering online.

What we did

This was our second project with Richard Chapman Studio, and we won’t hesitate to call on them again when the need arises.

Richard and his team are passionate about delivering something they are truly proud of, and this comes across in everything they do. Their collaborative approach ensures you feel fully supported throughout, and Richard’s communication of the vision is always clear and on point.

The team did a superb job of translating our approach and company ethos into a stunning and contemporary website design. During the technical build, the support in developing the functionality and user experience was invaluable. Their flexibility during the often-tricky final stage before launch was hugely appreciated.

We now have a truly unique and distinctive web platform which enables our business to really stand out from the crowd. Thank you Richard and team!

Kelly Taylor

web design skiing holiday company

Contact us

If you require design work to this kind of exacting, high spec we would be really interested in working with you.

+44 20 7351 4083