How we helped Babila design a real estate brand for tomorrow

Back in June, Matteo Casarini and I were outside the new Santa Maria Novella store on Burlington Gardens for which he had co-ordinated the real estate deal. It was at that point that I really understood what he had spent the last two years achieving, explaining “this is the right moment to express where Babila truly stands.”

It’s fair to say that conversation grounded how we approached his real estate consultancy’s evolution from startup to established, growing firm with this summer’s major brand expansion project.

It’s a point of pride that we’ve formed partnerships with founders over the years, wrapping ourselves into their team and helping drive inflection points of measurable business change. This is a great story of design and determination, with a number of key takeaways for other entrepreneurs looking to take their business to the next stage.

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